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I think a lot of people notice the irony of Sims type games....But still find a draw to it. Challenge (live the best sim-life you can, accomplish goals x, y, and z, etc)....Sadistic pleasure (kill your sim, deprive them of a toilet, etc). Live out a fantasy (expansion packs and DLC expand on this)....
Sports games....Meh, yeah, rather ironic. But it allows 'couch jocks' to actually do what they want to do (play sports, without actually having to get off their arses)....And maaaaybe some people don't want to actually break their bones and such?
Wii fit....yeah, it isn't even designed to get you fit (not using the board anyhow)....