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because we're not japan. nothing they do makes any *bleep*ing sense.
not everybody wants to sit and listen to video game background music like its something to do. and custom soundtracks was the best invention ever.
The Silent Hill games provided some nice music that I actually listen to on a regular basis, with plenty of guitar love. Jeremy Soule of Elder Scrolls and Guild Wars fame does good work. But most game music just isn't something I can tap my foot to; there are those who use actual songs from established artists, which tend to be more appealing (the Japanese version of Elite Beat Agents has a good soundtrack). As for the people who are adapting game music into something else, well that's pretty cool.
There may be a market for video game music, and there are stores and online retailers that Westerners can use to buy soundtracks. But imports (unless regional or pirated) can get pricey, especially if they're from Japan. Hell, buying a CD IN Japan is ridiculous (most things are overpriced there). As such, the price most stores would need to charge to make any profit would probably put the majority of would-be consumers off. There's a market for it, just not enough of one -- even for domestic developers to start licensing and churning out discs.
Take note that the Western World also hasn't taken to tentacle-pedo-rape as well as countries such as Japan, either.